Oggi Emociones Logo

I designed the Oggi Emociones logo to capture their festive and emotional spirit. This Venezuelan company creates gifts, arrangements and decorations to surprise with unique details. Their motto, “Give emotions full of joy”, had to be reflected in their visual identity.

I worked with a color palette based on the client's tastes. Turquoise blue dominates, but it is combined with other vibrant tones to reinforce the feeling of joy. The chromatic variety allows the logo to adapt to different materials and applications.

The client has a strong preference for mandalas, so I incorporated them into the design. I used a friendly typography with enough weight to balance the ornamental details. This way, the logo maintains its legibility without losing dynamism and freshness.

To ensure its functionality in different uses, I designed several versions of the logo. It works well in both black and white, and has different color combinations. This allows the brand to use it on any background without compromising its visual identity.

The result is a striking, versatile logo that is aligned with the essence of Oggi Emociones. Each element reinforces the idea of joy and surprise that defines the brand. Its design conveys the emotion of giving special moments and celebrating with creativity.

You can see the variants I made of the logo here.

I invite you to visit their instagram to get to know them better: www.instagram.com/oggi_emociones

You can also see other designs of Graphic Identity that I made here.