Health ephemeris publications

I designed health ephemeris posts to commemorate important dates related to physical, mental and social health. This social media campaign for Tumedico included global celebrations and lesser-known dates. From Father's Day to World Down Syndrome Day, each piece sought to inform, raise awareness and reinforce the brand's identity.

The strategy differentiated between celebratory and awareness-raising events. For holidays such as Mother's Day, I designed warm and emotional posts. For events such as Disability Day, I focused the designs on awareness and respect. Each piece balanced creativity and visual coherence with Tumedico's graphic identity.

The biggest challenge was to maintain the aesthetics of the brand without losing freshness and dynamism. I designed each post with colors and typographies aligned with Tumedico's visual identity. I used illustrations, photographs and graphic elements to reinforce the message of each event. I achieved a balance between informative content and visual appeal to capture the public's attention.

This campaign allowed Tumedico to reinforce its commitment to health and wellness. The audience responded positively to the posts, generating interactions and sharing the messages. The graphic pieces were adapted to Facebook and Instagram, ensuring their effectiveness on each platform.

Tumedico is defined as a portal that seeks to improve the quality of life of its users. It offers comprehensive online health services, facilitating the connection between patients and doctors. It also has a medical encyclopedia, a pharmacological catalog and updated health content.

Thanks to these health ephemeris posts, Tumedico strengthened its digital presence. The campaign not only increased brand visibility, but also promoted the importance of prevention and wellness. Each design managed to connect with the audience, conveying clear and valuable messages.

You can review the other projects I have done for this client here visit their website at the following link: ve.tumedico.com

You can also see some of my other social media projects here.