Disney Magic Run 2015 Website

The Disney Magic Run 2015 website captured the magic of the event. The race was held in Puerto Madero, Buenos Aires, on November 28, 2015. Over 30,000 people attended and enjoyed a day full of excitement, sport and family fun. I designed the website to reflect that energy, ensuring an intuitive and accessible experience.

The structure of the site had to facilitate navigation. I organized sections such as general information, registration, circuits, rules, Disney commitment, race kit, prizes and results. I also included a multimedia gallery, a discount section and a contact form. Each section allowed users to quickly find what they needed.

The circuits were a key element. I created the course maps in Google Maps and incorporated the 10K Competitive, 5K Participatory and 1K Family Walk routes. This allowed runners to visualize the route before the event and plan their participation with ease.

The site's aesthetics followed the visual identity of the event. Vibrant colors, friendly typography and dynamic graphic elements gave life to each section. I sought balance between design and functionality, ensuring a clear reading and smooth navigation. The experience had to be immersive and reflect the essence of Disney.

Disney Magic Run promoted a healthy lifestyle and family time. Mickey, Minnie, Goofy, Donald and Pluto accompanied the little ones in the walk. The joy of the characters and the excitement of the race translated into a design full of energy and dynamism.

The website also highlighted the Inspírate, Compromiso Disney program. Through this project, Disney encourages healthy habits, environmental care and creativity in the community. Every detail of the site reinforced these values, creating a digital space aligned with the vision of the event.

The result was a functional, attractive and well-organized platform. Participants easily accessed key information and enjoyed a seamless experience. Disney and TMX Team were able to connect with the public, ensuring the success of the second edition of the race in Buenos Aires.

Learn more about TMX Team and its events: www.instagram.com/tmx_team

You can check the other projects I did for this client here: TMX Team