Buenos Aires Solidario x Venezuela Campaign

The publications of Buenos Aires Solidario x Venezuela accompanied the second edition of this fair, an event organized by the Government of the City of Buenos Aires with the support of Asoven and other Venezuelan associations. The fair promoted cultural integration and the visibility of the Venezuelan community in Argentina through gastronomy, art, music and entrepreneurship.

I designed 10 graphic pieces for Instagram and Facebook, in post and story formats. I used images representative of the Venezuelan community and photographs of the first edition of the event. The design conveyed the joy and diversity of the fair, highlighting its impact on the community. In addition, the pieces announced the main activities, such as the typical music and dance shows, contests and the presence of Venezuelan entrepreneurs.

The event brought together numerous stands of Venezuelan enterprises, mainly gastronomic, but also handicrafts and associations of the community and for the community. The fair not only offered Venezuelan products and flavors, but also strengthened the connection between Venezuelans in Buenos Aires and the Argentine public.

In addition to the graphic pieces, I produced a promotional video in collaboration with an announcer from the community. The video captured the essence of the event, combining images from previous editions with a narration that highlighted the importance of the fair for the community.

Asoven works actively in the integration of Venezuelans in Argentina through cultural and solidarity events. With the publications I produced for Buenos Aires Solidario x Venezuela, the fair achieved greater diffusion and attracted more visitors. This project demonstrated how design and visual communication can strengthen cultural identity and generate a positive impact on the community.

You can see other projects I did for Asoven here, and visit their website at asoven.com.ar

You can also see some of my other multimedia projects here.